Service · 03
Brand activation that builds real demand.
We design activations that connect brand story, bartender advocacy and consumer experience — on-trade first, always measurable.
Effective activation is more than a launch party. We plan campaigns that combine venue partnerships, bartender education and press engagement, so the brand shows up where it matters and stays there.
Who it is for
The right fit
- Brands launching a new product or entering a new market.
- Producers who need to strengthen advocacy in the on-trade.
- Marketing teams that want Nordic execution partners with hospitality credibility.
What we help with
Scope of work
- Activation strategy, creative direction and campaign planning.
- Venue and bar partnerships across the Nordics and key export markets.
- Bartender training, ambassador programmes and menu placements.
- PR moments, launch events and press hosting.
Typical outcomes
What you can expect
- A coherent activation plan aligned with export and sales goals.
- Meaningful presence in relevant on-trade venues.
- Credible press and community coverage around the brand.
Related work
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